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The Big Announcement Part I

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Owning a business is a lot of hard work and nobody ever said it would be easy. It’s a roller coaster ride of many ups and downs. I truly do believe if you are willing to put in the hard work, the long hours and do things right, you will definitely reap the benefits of being a full time entrepreneur.

I know in my business of photography there is an amazing community of photographers which most of them are more than willing to share “trade secrets” so to speak lending a helping hand when asked with no hesitation. One of the many wonderful and amazingly talented people I have had the pleasure of knowing and receiving help from is Crystal Mitchell from Provocateur by Crystal Mitchell. She is an incredible human being, entrepreneur, and photographer.

This has been a long time coming and has taken a lot of work in a very short period of time to actually bring it to fruition. I have to say though, seeing the hard work put in literally materialize as results you can physically see, is beyond satisfying for me. I am so proud of what I have accomplished in this short time with my business.

So I am sure you are all curious as to what this BIG announcement I have been speaking of is..... well It isn’t just one thing, there are multiple things I have been working on that have culminated in this BIG announcement.

So I would like to formally welcome you to the new Visuphoria Website! A sleek clean feel for our everyday women to feel comfortable viewing. We have also enlisted some top Album manufacturers, and lower session fees! This makes it affordable for everyone to come in and have their own session with the team of Visuphoria.

The Networking Effect

There is no doubt that networking is a hugely advantageous tool to any and all business owners. Now there are many groups, clubs networks out there to choose from but which one is the right one for you? How do you go about deciding which one is the right fit for your business?

Networking definitely forces you out of your comfort zone but It can generate referrals and increased business as well as creating connections.  These sessions give you the opportunity to rub shoulders with highly influential people in the business world.  These are opportunities that you might not normally have. It is also a great way to get advice from like- minded entrepreneurs/business people and make new friends in the process.

It’s tough not to drown in the sea of options but you have to keep your head above water. Talk to friends, friends of friends, do your due diligence and research and find the right one(s) for you.  I know I am currently struggling with this exact dilemma right now and am trying to figure out a couple of more avenues to explore in order to expand my network.

I currently belong to the Toronto Board of Trade and this is a great organization. Business owners from all walks of life are members it’s a great place to meet people BUT you have to put in the time, do the work and that I think is part of the reason people have a tough time with this type of thing. These connections don’t get built overnight, you have to nurture them they take time and let’s face it you’re not going to connect on an organic level with everyone that you meet at networking events. Sometimes, you just need to walk away as there will be nothing mutually beneficial so move on, and there is nothing wrong with that.

Relationships are the catalyst for success. People tend to do business with people they like and trust. Be a resource for others and help them succeed.  Just because there might be nothing beneficial for YOU doesn’t mean you can’t help someone out in the process if you have the capability to do so. Remember, this networking thing ISN’T all about YOU! It’s a two way street.

 

Image courtesy of accelerateplaces.com

Yervant and Anie - The Photography Symposium 2016

“All good things must come to an end” and no better way to sum up the second day of Yervant and Anie’s Photography Symposium. This event rolled through Toronto as one of its many stops on June 15th, 16th and 17th.  I attended the event for 2 days and there was a master class on the third day which I opted out of.

It was an incredible experience and one I won’t soon forget. If you do get the chance to attend this event in your city, I strongly advise you do check it out, you won't be disappointed. Yervant and Anie put together an unbelievable program packed with a wealth of information, knowledge and not to mention an incredible line up of 6 industry professionals all experts in their particular area of photography. It took place at The Berkley Field House, a truly beautiful venue. It was geared at a smaller more intimate group of about 60-100 attendees which I feel was the perfect amount.

The two days were jam packed with information and personal stories and at times, astonishingly emotional and honest moments.  Yervant speaking about wedding photography and making us laugh hysterically.  Joe Buissink sharing his incredibly moving story of his childhood and why he is so passionate about wedding photography.  Sue Bryce sharing her brilliance on posing your subjects.  Michele Neal Celentano and her insistence on existing in your photographs because of her beautifully moving story.

There were a couple of common threads that were strung through these two days of presentations and stories. These recurring threads seemed to be:  if you work hard at your craft, you can achieve whatever it is you want for you and your business and you are worth it so charge your clients what you feel you are worth but keep in mind, you must deliver on that promise.

One thing in particular really struck a chord with me, the presenters kept re-iterating was with regards to printing your work.  Then I thought about it and we don’t print our work nearly as often as we should! You MUST print your work.  Preserve those moments in time through print as you never get a second chance to go back and relive those moments.  They are fleeting!

Remember, it’s not a photograph until it’s printed!  This statement really reverberated me and reminded me just how important it is for us photographers to print our work. Not only are you helping yourself but you are also helping to preserve our industry.